In the world of professional sports, self-care often takes a back seat to intense training schedules, travel, and competition. But for American tennis star Taylor Townsend, it's becoming an essential part of her journey both on and off the court. As Nativa SPA’s newest ambassador, Taylor is embracing wellness and self-care in a way that aligns perfectly with the brand’s mission.

The Intersection of Sport and Wellness Taylor, who is currently competing at the US Open, recognizes the importance of self-care in her life. “Self-care and body care are very important in my daily routine,” she says. Although she admits she wasn't always great at body care, partnering with Nativa SPA has given her the opportunity to focus more on this essential aspect of wellness. "I'm super excited to partner with Nativa because they have so many different products that are going to make me take care of my body," she shares.

This partnership comes at a time when Taylor is increasingly prioritizing her own well-being. After grueling matches and endless travel, she turns to a skincare routine that helps her unwind and rejuvenate. "After a match, I love doing a good skincare routine. For me, moisturizing is like the top-tier thing," she says.

A Game-Changer for Taylor

Nativa SPA’s products have been a game-changer for Taylor, who admits she struggled with moisturizing due to her active lifestyle. "I am infamous for not hydrating and moisturizing my skin because I'm constantly sweating and changing climates," she confesses. But the brand’s high-quality products have made it easier for her to incorporate body care into her routine. "Nativa SPA products have come in super clutch for me. I've literally used them every single day."

Taylor's favorite collection? The luxurious Shea line. "It smells amazing. I use the body butter on myself and my son, AJ. People around me say, 'Oh my God, AJ smells so good all the time.' The Quinoa Oil is also top-tier when it comes to moisture." This glowing endorsement speaks to the effectiveness of the products, which provide hydration without being greasy—a must for someone who sweats as much as Taylor does during her demanding training sessions.

Holistic Wellness: Mind, Body, and Spirit For Taylor, self-care isn’t just about skincare—it’s about a holistic approach to wellness. Nativa SPA's emphasis on combining body care with sensory experiences resonates deeply with her. "The dry brushing and lymphatic drainage tools they've sent me are really great. They help with more than just the surface level of your skin. For me, being an athlete, that's so important. It gives you an edge."

This holistic approach extends to her mental and emotional well-being as well. Amidst her busy schedule as a professional athlete and mother, Taylor stresses the importance of tuning into her own needs. "I think it's very important to take a holistic route. Having a routine that works well for me resets me for the next day, week, tournament, or whatever is coming next."

A Partnership Rooted in Shared Values

One of the reasons Taylor is so excited about her partnership with Nativa SPA is the alignment of values between herself and the brand. "Nativa SPA’s commitment to clean, sustainable products that are cruelty-free and great for the environment really resonated with me," she explains. The brand’s focus on quality is something she appreciates deeply, knowing that she can confidently use the products on her own skin and that of her young son.

Inspiring Others

Through her partnership with Nativa SPA, Taylor hopes to inspire others to prioritize self-care. "Self-care is more important than you think. Just try it—give yourself an opportunity to pour into yourself in this way and see how it makes you feel." As Taylor continues to make strides both on the tennis court and in her personal wellness journey, she’s proving that self-care isn’t just a luxury—it’s a necessity. And with Nativa SPA by her side, she’s set to achieve even greater balance and success in all areas of her life.

For more on Taylor Townsend’s partnership with Nativa SPA and to explore the products she loves, follow @nativaspa_official on Instagram here.